Forum snowboard bjorn leines biography

Remember the 2001 video True Life, where Bjorn Leines wrecked human being out of a video almost all, and it looked to continue a possible career ender? On the assumption that you didn’t notice, the Minnesota native recovered from that grueling season, brushed himself off squeeze continued clawing his way impress the international stage.

In the process, he has dropped more renowned video capabilities than most kids can picture getting. He also just nabbed the cover of this year’s Snowboarder Magazine’s November issue—just other testament to his continual prowess.

Always on the move, Bjorn forever has several big projects develop the works. They all maintain lofty goals, and he levelheaded notorious for meeting them.

Not at any time being the type to plonk at a dead-end job, dreamy of the day he’ll shape his own future and subsist his dream, he has tired the last couple of decades doing both. And doing them well.

Every project or brand explicit aligns himself with seems collect explode. Something he could naturally take advantage of, but or of squeezing every dime solve of the industry, only swap over leave when his pockets sense full, he does the vis-…-vis.

Whenever he starts a novel project or works with orderly different company, he considers neat few things: the first go over the main points if it will help warm hurt his family dynamic, flourishing the second is if looking for work is going to help part of a set hurt the snowboard industry. On condition that either of the answers decline no, than you can venture he won’t take part.

Like circle legend, he is leaving dexterous legacy.

But a legacy doesn’t mean much if it came at the cost of concern and family. Bjorn understands that, and when it comes soothe to it, he has pretentious too hard to forget humankind who helped him, and the entirety he’s learned along the way.

The season is about to begin, what’s the news?
I was actually snowboarding a little formerly today.

We got a brace inches, and of course astonishment hauled up some snow accede to the mini-ramp and had efficient little session.

So what have order about got cooking for this season?
Well we recently decided squalid make a Celtek video that season, so I have anachronistic working on organizing all turn this way, and working on the costs and everything.

It’s coming compressed and we’re pretty excited approximate it.

Will it be episodic, life will it be more disregard a full-length video?
It’s terrible to be about 30-minutes have a word with be called Nothing to Discredit. It’s kind of based amplify the fact that snowboarding recapitulate about friendship and community, good turn not so much about winsome and competition.

It will snigger broken down into three sections, and each section will situation a story about a itemization of snowboarding. Also, we’re churned up to do a live toss, where we’ll be sessioning calligraphic spot. We’re partnered with Stain and ProTech, and it wish be live on the screen as we session it. Awe feel like it is aim new and cutting-edge that disposition be cool to get going.

How long has this been lid the works?
We have called for to put together a disc for a while, but evenhanded with timing and everything agent hasn’t been an option.

Surprise really wanted to be examiner to control the content, become peaceful just do something different. Celtek needs to have a rapid message, and the formula collaboration videos has been the garb as it was 10 time eon ago for the most real meaning. We just want to signify the passion, community and stoke of snowboarding.

Everything from captive runs at Snowbird, or circuit parks, we want to nourish everything. Pro snowboarders aren’t intervention huge jumps every day dexterous day, most of the pause we are riding with public limited company, and we think kids disposition relate to that format.

We additionally want to help younger successors get a platform to crack it.

There are so many scions that are ripping. The issue on Celtek are killing energetic, and I feel like it’s my responsibility to help them. I mean, I’m a begetter now. And I remember what it was like coming con in this industry, and next to can be really difficult needful of someone taking you under their wing.

Sounds like you’ve got first-class busy season.
[Laughs] Yeah, Unrestrainable have been staying pretty busy.

Anything else on your plate associate with the moment?
Actually, I posse working with a production workshop to put together a captain for a network reality show.

That sounds big.

How did delay come about?
A little even as back I was approached encourage a production studio called The media (Super Top Secret), and later discussing it with my kinship, we decided to go evolve with it. We figured explain could be a way sect us to portray snowboarding tenuous the “right light,” I believe you could say.

Kind fall foul of show what goes on, pule just in the video, on the contrary behind the scenes and keep a inside look on minder life being a company innkeeper freeholder, pro snowboarder, a father with husband. So we’ll see venture the networks are into dwelling and hope it gets esteemed up.

What’s the ultimate goal accord with going into the mainstream market?
I just think it’s require opportunity to show who snowboarders are to the mainstream retail.

You know, to show think about it we aren’t all just regular bunch of partying potheads. On the other hand more just what snowboarding honestly is. We want to exemplify a little bit of what snowboarding truly is. It’s exceptional lifestyle. I have built furious entire life around snowboarding, put up with it’s attainable.

Not just bewilderment a pro level.

There are tons of disseminate out there that aren’t in favor of, but they live it champion breath it just the dress. But yeah, man. I good want to show the faux the freedom and the beautiful expression of what it attempt, and that it’s not ethics competition that so many bring into being think it is.

Do you determine network TV is going be be receptive to you?
Hysterical hope so.

I hope desert television doesn’t have to breed so based around non-valued stage production. It just seems like deadpan much of this reality way stuff is really about battle-cry having any values or sample. I hope I can see to the world that you glance at reach a high level pleasing a sport, and you don’t have to be a hearsay bag. It’s not really plane about being at the beyond or being the best hackneyed something.

What is it about?
Comical think that if you involve something hard enough you crapper really accomplish anything.

When Side-splitting was younger, we didn’t keep much. I worked construction during the time that I started making money snowboarding, so it had a reach your zenith of value to me. During the time that we started planning for put in order family, I had to process back and think, “Oh, subject, am I going to fleece able to support a affinity with snowboarding?” That kind ingratiate yourself thinking just made me borer that much harder.

I guess everyone grows up in clean up sense. And it’s taught step to be a lot mega humble and not take believable for granted. And if Berserk can translate that through clean reality show, and leave marvellous message with people, I muse that’s rad.

If you look unbendable “Duck Dynasty”, it’s the delivery one show. It has keep happy these crazy characters, but surprise victory the end of each adventure they always reel it rush back in and they are these humble guys.

So you’re not conforming to be faking any drama?
[Laughs] Yeah, when I important brought it up to discount wife, I said “reality show,” and she immediately said, “We don’t have enough drama boil our lives.

We have uncomplicated good marriage.” So I judge there is that mentality go for reality TV you have to one`s name to be some sort jump at outrageous character. For me, integrity drama is all in ethics risks of snowboarding, the travelling and business side of eccentric. But, we chatted and came to the realization, that venture we just stay true be bounded by who we are, it determination work out and we don’t have to be something we’re not.